DK appoints Caroline Brown as group marketing and communications director

Throughout her 11 years at Octopus, Brown has actually built a mixed publicity and advertising team and produced advocate authors such as Diana Henry, Sabrina Ghayour, Alexandra Shulman, Dr Alex George and Sam Heughan among others. She has collaborated with brands like The White Firm, Leon and Claridge’s, and introduced the Cookbook Confidential community with an event at London’s Royal Festival Hall.

At DK, she will certainly form a vision for advertising and interactions which will drive development and continually supply imaginative and interaction methods. On top of that, she will certainly be accountable for aiding supply on DK’s “international” dedication to its authors, illustrators and brand name partners by establishing strategies that fully utilize the talent across its global groups.

Brown added: “I have had the privilege of dealing with a group of extraordinary coworkers and writers and I will miss them all hugely. I have long admired DK and thus a lot of us have actually been a passionate visitor of theirs because childhood. It is an impressive chance to join DK at this exciting moment and I can’t wait to begin collaborating with Paul Kelly and his group.”

Kelly claimed: “Adhering to a substantial and extremely affordable process, Caroline really was the standout prospect thanks to her imaginative, ingenious and very business approach. She joins us at an incredibly amazing time as we want to expand the range and ambition of our publishing. Her performance history promotes itself, and I recognize she will play a crucial duty as we take our business to new elevations.”

The freshly assigned group advertising and communications supervisor will certainly join DK from Octopus where she is currently group promotion and advertising director. Before Octopus, she was at Hardie Give and Colman Getty, where her clients included Donna Hay, Val McDermid and The Desmond Elliott Reward.